customer experience

Back in the day, a celebration at McDonald’s was an essential – if admittedly chaotic and for staff: traumatic – part of any birthday. Being locked in a room with 12 of your closest friends (plus the one weird classmate your mum forced you…

If you’re paying more than $1000 for some fancy new clothes you might expect store staff to fawn over you – or at the very least help ensure you get the right size. But a customer service fail at an Australian retail icon this week has…

A prominent TikTok influencer who can earn thousands of dollars per video said he was prepared to use his platform to criticise a small Sydney burger restaurant in a dispute over an “unfair” one-star Google review.Pavel “Pasha” Grozdov, who…

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The corporate regulator is suing one of Australia’s largest insurers over concerns about an “unfair” clause in its contracts with customers. On Tuesday, the Australian Securities and Investments Commission (ASIC) announced that it was…

Iconic denim brand Levi’s has partnered with an artificial intelligence (AI) studio that creates AI-generated models to “supplement human models” and increase “the number and diversity of our models”, in a move that’s raised eyebrows across…

“Do you pee your pants when you sneeze?” This was a question I encountered recently while on hold for a physician’s office. The wording was a bit more formal, I’ll admit, but I wanted to yell, “No, just connect me to a human!” The message…

Despite the body positivity movement, Australian shopping centres are still letting plus-size women down. While the representation of plus-size women increases in advertising, a quick stroll around an Australian mall reveals how far we have…

A mother hosting a birthday party for her eight-year-old son at McDonald’s was left with a surprise a few weeks later when she received a parking fine in the mail.Leisa Maia hosted her son Oliver’s birthday at a Macca’s in Indoorpilly,…

Zendesk’s 2023 CX Trends report signals a dramatic shift in expectations of Indian business leaders with 89% of them rethinking the entire customer experience.Customer experience is becoming a bigger priority for Indian enterprises as per…